Instinct Lab

See what your security culture actually looks like.

Book a walkthrough of Instinct Lab. We'll show you the methodology, the dashboard, and what a baseline would look like for your organisation.

What to expect from the demo

This isn't a sales pitch with 40 slides. It's a focused conversation about how your organisation measures security behaviour today, and what Instinct Lab would show you that you're currently missing.

⏱️ 30 minutes. No fluff. No follow-up spam.
We'll cover
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Live dashboard walkthrough

See the SII and SBI in action with sample data. Pillar scores, alignment gaps, regulatory mapping, the lot.

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The methodology

How we triangulate executive perception, staff behaviour, and observed data into a single defensible picture.

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Regulatory alignment

How every behaviour domain maps to DORA, NIST, ISO 27001, CAF, CE+, and NIS2. Built in, not bolted on.

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What a baseline looks like for you

We'll talk through what the onboarding process involves and what you'd get back at the end of it.

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Built for security leaders

Vendor neutral

Instinct Lab measures behaviour regardless of what training platform, tools, or awareness programme you use. It's an independent lens on your culture.

Board-ready output

Every score, every gap, every regulatory alignment point is designed to go straight into a board paper or audit response. No translation needed.

Evidence, not opinion

Three data sources. Weighted scoring. Regulatory mapping. This isn't a pulse survey with a traffic light. It's a behavioural intelligence instrument.

Common questions

How long does a baseline take?
From kickoff to dashboard, typically 1-2 weeks for you to collect all your data. The exec survey takes about 20 minutes. The staff survey is scenario-based and takes around 5-10 minutes. We handle the setup, you just send the links.
What size organisations is this for?
Instinct Lab works for organisations from 50 to 5,000+ employees. The baseline pricing covers up to 1,000 staff, with enterprise tiers for larger or multi-site organisations.
Do we need to use your training products?
No. Instinct Lab is a standalone measurement tool. It works alongside whatever training, awareness, or simulation tools you already use. We're measuring behaviour, not selling you a replacement programme.
How is this different from a phishing simulation?
Phishing simulations test one behaviour in one channel. Instinct Lab measures six behaviour domains across three data sources, mapped to regulatory frameworks. It gives you the full picture, not a click rate.
What frameworks does it map to?
DORA, NIST CSF 2.0, ISO 27001, NCSC CAF, Cyber Essentials Plus, and NIS2. Every behaviour domain carries equal weight within each framework, with clean, defensible mapping throughout.
Is the data shared or benchmarked?
Your data is yours. We don't share individual organisation data. As the dataset grows, we'll offer anonymised sector benchmarking as an optional add-on, but that's always opt-in.